Baylor’s Dr Pepper Hour Tour Kicks Off Spring Tour with Monday, Tuesday Stops at Vanguard, MCC

March 18, 2022

One of the University’s oldest traditions, “best hour of the week” to deliver free frozen treats to local students

Media Contact: Lori Fogleman, Baylor University Media and Public Relations, 254-709-5959
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by Jonathan Hill, Baylor University Marketing & Communications

WACO, Texas (March 18, 2022) – The best hour of the week – Baylor University’s Dr Pepper Hour – is making a pair of local stops to kick off an eight-week tour of Texas and Colorado, opening up the road trip on Monday at Waco’s Vanguard College Preparatory School and Tuesday at McLennan Community College.

Dr Pepper Hour – a tradition of Baylor University since 1953 – is embarking on a statewide high school tour to deliver the sweet experience of Dr Pepper floats alongside the excitement of being a part of the Baylor Family.

“We wanted to extend the Baylor campus experience across the state and beyond by sharing this legendary Baylor treat with prospective students,” said Jason Cook, Baylor’s vice president for marketing and communications and chief marketing officer. “It’s such a unique tradition; where else do students enjoy free ice cream with their friends every week of their college experience?”

A custom Baylor and Dr Pepper-branded truck and trailer will spend a an eight-week tour, March 21-May 15, that will stop at select high schools in Waco, Houston, Dallas-Fort Worth, Austin, San Antonio, Tyler, Longview and Midland. The tour concludes in Colorado, with stops planned in and around the Denver area.

The trailer will set up shop, creating a Baylor experience that includes tents and Baylor signage, Baylor Admissions counselors and Dr Pepper float kits for the first 300 students. Each student will be provided a Baylor-branded cup, ice cream and a can of Dr Pepper to help recreate one of the University’s most beloved on-campus traditions. Additional Baylor merchandise and giveaways will be available.

For more information, including a schedule of upcoming tour stops, a request function for future Dr Pepper Hour tour visits, Baylor Admissions, the official Dr Pepper Hour recipes – including a gluten and dairy-free style – and a video tutorial from Baylor President Linda A. Livingstone, Ph.D., and the First Family, visit


Baylor University is a private Christian University and a nationally ranked Research 1 institution. The University provides a vibrant campus community for more than 20,000 students by blending interdisciplinary research with an international reputation for educational excellence and a faculty commitment to teaching and scholarship. Chartered in 1845 by the Republic of Texas through the efforts of Baptist pioneers, Baylor is the oldest continually operating University in Texas. Located in Waco, Baylor welcomes students from all 50 states and more than 90 countries to study a broad range of degrees among its 12 nationally recognized academic divisions.